E-book Category: Business
E-book Title: Cha-Ching
Book Description: Are you're a business owner or marketer serious about turbo charging your marketing efforts? Then well done...You've just found 49 cost effective & original ways to market your business.
Are you looking for effective ways to market your small business that don't cost the earth?
Do you find that some of your marketing efforts just don't produce the results you're after?
Would you like to always be a step ahead of your competition?
Finally, a marketing book written for Small Business Owners that will have you doing it like the Big Guys. Guaranteed. Access to simple, highly effective ideas each one tried and tested.
Dear Fellow Business Owner,
Well done...you have just found the most useful set of marketing ideas that you may ever need. Written by a small business owner for small business owners all 49 ideas (possibly many more?) have been tried, tested and improved upon before making the cut.
In fact, the criteria for choosing each idea was: - Can it be done on a shoestring?
- Is it easy to implement?
- Is it focused on producing unbelievable results?
All 49 ideas contained in this best-seller tick every one of these boxes. You see, for 15-years I worked in the Marketing Departments of a number of large multi-nationals. Then five years ago I started what would be the first of a number of small businesses that I own to this day. It was during these five years I had the following realisations: - Marketing is key to a small business's success.
- Many of the Marketing disciplines that the big guys use can be used to just as much benefit (if not more) for small businesses.
- And this is the big one...having a huge budget is NOT the key to marketing success.
Sure, having lots of money allows you to do more things more often, but with some clever ideas and the willingness to implement them, you can achieve some staggering results. Cha-Ching! shows you how.
What I also realised was that us small business owners want to get on with what we do best, and not have to spend inordinate amounts of time focusing on those necessary evils that take away our focus.
Here's A Little Secret... OK...so here it is...one of my secrets revealed...and you haven't even bought the book! That's OK...my view is you'll like what you hear and you'll want more...and more...and more.
The big secret is that effective marketing for small businesses is all about having a number of initiatives happening at the one time in the knowledge that some will fall to the ground whilst others will fly and deliver the results you're looking for.
That's why I've created a Top 49 (and not a Top 10 or 20)...and I didn't create a top 101 as that would just be too many ideas to get your head around. This way there's sure to be a handful of ideas right from the get-go that have you saying..."Hey, I could do that." And the beautiful thing is that some ideas are so simple you could have them up and running in an hour (sometimes much less), whilst others will require a little more thought and planning.
AND HERE'S A LITTLE MORE MAGIC... once you start to implement an idea or two you'll start to get ideas yourself. You'll find yourself saying..."Hey, what about doing it this way...or that?" By the way, when you do find yourself saying this, please write me a little testimonial and I'll post it here for the world to see!
Weight Loss, Hen's Teeth, Fear & Controversy - Discover the marketing secrets the finance, weight loss, travel and fast food industries have known for years.
- Have confirmed one of the greatest fears of small business owners and have revealed to you the simple, effective solution.
- Learn about the 'Scare as hen's teeth' approach to Marketing.
- Read a very controversial view and approach to Advertising.
You'd think the sky was falling in... If you've seen any media lately you've seen something very sad...
The media is squawking about the economy as if all of us are going to wither up and blow away just by the sheer horror of it.
What a load of hoo-ha!
It's terribly irresponsible journalism, because it leads us all to think that it's all doom and gloom out there, that we've got to baton down the hatches, ride out the storm and all those other clichés that come to mind.
You know, the fact is, in such uncertain times, it's those companies that stick there head above the trench and are willing to have a go that will succeed in the long run. Just ask General Electric and Coca Cola who had the common sense and courage to actually increase their marketing activity during the Great Depression.
Now I'm not asking you to do anything so bold, but what the Top 49 does do is give you the ammunition to put in place one, two maybe even more, marketing ideas that will keep the right type of customers coming to your door...more often.
And the best part is... This is not a Marketing textbook...It's a prac book if anything. And you certainly don't need to be a marketing graduate to understand it.
All the ideas are clearly explained...and easy to put in to action.
You don't need to read the whole book...after all it's 251 pages long. Simply flick to an idea, read it and if you like the sound of it, start implementing immediately.
Every idea has its own checklist...that gets you considering its pros & cons, provides you with a list of useful links plus the start of a TO DO list that forms the start of your own action plan.
You don't need to sign up to anything...No programs, no software...Just buy the book and turbo charge your marketing. A Cheap Night Out... Now, what this book is worth and what I'm willing to sell it to you for are two very different things. What value do I put on 20 years of Marketing experience, removing all the mistakes, capturing all the good stuff and putting it succinctly and simply in to an easy to use guide? Well I did start to think about that, but every time I arrived at a figure that seemed unfair and unreasonable.
The truth is...I want as many small business owners from around the world to benefit from my ideas. I've been lucky enough to have mentors throughout my career so this is my way of giving something back as well.
So, for a limited time you wont pay any of the above prices, you won't pay $47. You will pay just $27 - less than the price of a cheap night out with the promise of a much greater return!
In summary...here's the thing: - 251 pages of marketing ideas tailored for small businesses.
- Written by a small business owner for small business owners.
- Every idea has been tried, tested and improved upon by the author.
- Upon purchase you get to instantly download the book
- All for just $27. Crazy, really!
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